I’m going to tell you the exception to Tim Cook’s rule, to the Apple Secrecy Law, the one where the only acceptable answer to any question about the next iPhone or Mac — or whatever — is “We don’t discuss future products or plans”. The aluminum curtain dropped on every investor call, TV interview, event, briefing — everything. Every single time…. Except one…
And I'll tell you all about it in my weekly iMore column!
https://www.imore.com/apples-worst-kept-secret-virtual-and-augmented-reality